Nice to meet you!

As a classically trained musician turned AdTech leader, I blend creativity, technical expertise, and strategic execution to deliver products users value, trust, and adopt. My cross-disciplinary career spans PR, sales, operations, UX, and product marketing — a path that’s given me a unique lens on building products and bringing them to market. I balance data-driven strategy with human-centered design, translating complex ideas into market-ready solutions that drive measurable growth.

At adMarketplace, I’ve led product marketing and AI product design to shape GTM strategies redefining consumer search journeys for leading publisher platforms. Along the way, I’ve driven revenue growth for global browsers and BNPL apps, built adMarketplace’s first consumer-facing UX research arm, and developed collateral for the U.S. vs. Google Antitrust Trial.

With a passion for mentoring and advancing the future of consumer search, I focus on creating seamless, intelligent experiences that anticipate user needs and integrate monetization in ways that feel natural, not intrusive. I’m always excited to connect with peers and innovators shaping the future of AI, AdTech, and design.